More than 70% of organizations have plans to spend on projects for mobilizing enterprise apps, in the near future. In other words, more than 70% of organizations are either already running or planning a mobility technology compliance project. However, more than 30% of these organizations are facing challenges like lack of clarity on policies for multiple users and roles in the organization, leading to a choice between app wrapping or deploying an MDM solution, among others. More than 32% of organizations in emerging markets are struggling with developing apps that run across multiple operating systems and form factors. From being BlackBerry centric, users across most organizations are increasingly migrating to Apple’s iPhone and Google’s Android, making the scenario a complex and expensive one for IT teams.
The mobile device management market has evolved into the enterprise mobility management suites market. EMM is growing quickly, and the vendor landscape has changed significantly, which will impact IT leaders’ choices. MDM, mobile application management (MAM) and mobile content management (MCM) are tools integrated into EMM solutions. EMM suites consist of policy and configuration management tools and a management overlay for applications and content intended for mobile devices based on smartphone OSs. They are an evolution from previous-generation MDM products that lacked application and content management. IT organizations and service providers use EMM suites to deliver IT support to mobile end users and to maintain security policies.